Love at First Read.

Short, research-backed reads on making customers fall in love with email again. What's working, why it works, and the brands doing it best.

11 in-depth reads5 one-minute charts5 myths, checked5 tips to steal95 sourced stats1 case study

Everything on Read

1 set of five to steal, most hearted first

Coming soon · Five to stealFive things to stealfor your order emails.A record 15 million people had a problem with their latest parcel. Five fixes for the emails they check first.
Coming soon · Five to stealFive things to stealfor Christmas.Last order dates, gift options and what to send when it's too late, each with the number behind it.
Coming soon · Five to stealFive things to stealto keep your new customers.Only 4% of Black Friday 2024's new customers bought again within a year. Five ways to get the second order.
Coming soon · Five to stealFive things to stealto win back quiet customers.39% of UK consumers switched brands in the past year. Five ways to bring quiet customers back.
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How it works, heroes from your sector and the case studies behind the numbers, in fifteen minutes.

Fifteen minutes with John, the founder. One follow-up email afterwards, then it's your call.